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12 Important Image SEO Tips You Need To Know

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Title -  12 Important Image SEO Tips You Need To Know Images make up a significant part of modern web content, and search engines now factor visual elements into ranking algorithms. Whether it’s product photos, infographics, or blog illustrations, poorly optimized images can slow down page speed and impact search performance. For companies investing in quality SEO SERVICES IN DELHI , understanding image optimization is a core component of a strong on-page SEO strategy. Working with a knowledgeable SEO Agency ensures businesses harness the full potential of image SEO. Important Image SEO Tips You Need to Know Choose the Right Image Format Selecting the correct image format (such as WebP, JPEG, PNG, or SVG) affects both quality and loading speed. WebP is generally preferred for web use due to its efficient compression and faster load times without sacrificing quality. Compress Images for Speed Large file sizes slow down page loading, hurting user experien...
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Why Micro-Influencers are Important for Local Brand Engagement

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Title -  Why Micro-Influencers are Important for Local Brand Engagement For companies aiming to strengthen their presence in specific regions, micro-influencers deliver unmatched value. Their relatable content style, niche expertise, and genuine interactions have made them essential for any strategic marketing plan focused on local engagement. https://tyccommunication.com/why-micro-influencers-are-important-for-local-brand-engagement/
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Long-Tail Keywords: The Secret Weapon for Sustainable Traffic

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Title -  Long-Tail Keywords: The Secret Weapon for Sustainable Traffic While short and generic keywords draw attention, they also attract intense competition.  Long-tail keywords , however, offer a more focused path to reach the right audience. By targeting these precise phrases, businesses can improve search rankings, increase conversions, and build long-term digital credibility. https://tyccommunication.com/long-tail-keywords-the-secret-weapon-for-sustainable-traffic/
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Maintaining Your Brand’s Promise: Why PR Management Is Your Best Ally

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Title -  Maintaining Your Brand’s Promise: Why PR Management Is Your Best Ally Public Relations Management is a concept that frequently brings to mind polished news releases and crisis management. However, if one removes the technical terms, at the centre of great PR is not only a good plan but also a much stronger thing: a human relationship. We are not just broadcasting messages; we are nurturing the fragile connection between a company and its stakeholders. This is not a mechanical, detached procedure; it is an emotional territory where trust is the most valuable asset, and handling it needs both intelligence and deep compassion.  A valuable commodity for branding Consider the insecurity that every brand has to endure daily. Just a single error in judgement, a poorly timed tweet, or an unanticipated global occurrence can very quickly put at risk the hard-fought reputation built up over the years. And it is right here that the real burden of PR management is felt. It is...
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5 Elements of Branding You Cannot Ignore

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Title -  5 Elements of Branding You Cannot Ignore Current marketing practices recognise branding as essential for growth but tend to lean more towards selling. This creates a gap between a brand and their audience, as people do not like overselling, which makes them feel pressured and out of control.  Public relations  holds the key to successful branding, as it focuses on 5 key elements of branding which cannot be ignored if you want to create an everlasting value chain. https://tyccommunication.com/5-elements-of-branding-you-cannot-ignore/
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Why PR Still Holds the Key in Digital Marketing

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Title -  Why PR Still Holds the Key in Digital Marketing The digital world can seem to be a noisy sea, a constant storm of advertisements, trends, and content all fighting for notice. Still, beneath the surface of all this activity, there is a simple, timeless truth: human beings will always prefer to connect and trust one another through genuine messaging. Digital marketing aims for the click, but PR works to get the trust that makes the click count. It’s not only about being visible; it’s also about being recognised as a credible, likeable person in a packed room. Earned Media: When a trusted voice champions your brand PR experts are the ones who build authenticity in a brand’s story. The whole idea is for the perception of the brand to be told through the “real”, the “earned” media and not through the paid ones. To put it simply, an ad is what you claim about yourself, while a prestigious article on the web or a word from a significant influencer in the domain is what othe...
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How PR Can Help India’s Startup Ecosystem Thrive

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Title -  How PR Can Help India’s Startup Ecosystem Thrive India has the 3rd largest startup ecosystem in the world, with over 1.5 lakh officially recognised startups until 2024. Strategic public relations can propel the growth of India’s startup landscape by addressing several perception-related hurdles in the market by leveraging effective brand communication. There is no magic to this, just authentic and ethical practices that build trust, and here’s how it happens with  public relations for startups . https://tyccommunication.com/how-pr-can-help-indias-startup-ecosystem-thrive/
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